While Tencent partly owns the all conquering free-to-play game Fortnite and one of its subsidiaries makes Call of Duty Mobile – another smash hit game.
Tencent also partnered with Nintendo to release the Mario maker’s hugely popular Nintendo Switch console in the region back in 2019.
In the aftermath of news on gaming rules emerging, US listed shares of NetEase fell by 6.7 percent during morning trading.
Speaking to CNBC Daniel Ahmad, a senior analyst at Niko Partners, said the new rules will impact over 110million children in China.
Ahmad said: “There are over 110 million minors that play video games in China today, and we expect the new limits to lead to a decline in the number of players and a reduction in the amount of time and money spent in game by those under 18.