The new policy comes in the same week that President Xi introduced a limit on gaming hours for those under 18, limiting them to three hours per week. These policies have come in quick succession but have not been the first to have sparked issues for Chinese citizens.
President Xi’s decision to introduce a crackdown on private tutoring was another policy that has impacted the economy of China and the lives of its citizens.
One of China’s major education providers, Juren Education was forced into administration in the weeks that followed the announcement.
However, despite apologies to parents and children alike, the new policies introduced by President Xi were not cited as one of the causes for Juren Education going bust.
The company instead highlighted that they were put into administration due to the “operating difficulties” experienced within the company.
But the most recent of policies introduced by Mr Xi has seen a new focus on the entertainment industry.
In addition to the focus on a reduction in the broadcasting of feminine men, the boycott initiated by the Chinese authorities also looks to stop any soaring payments being given to stars of the entertainment industry.
The policies have received a mixed response, with a number of prominent people across the entertainment industry expressing their views on the matter.
Meanwhile leftist writer and WeChat blogger, Li Guangman believes the country should have become more “masculine”.
Mr Li believes that China’s “culture market will no longer become a paradise for effeminate men”.
He added the transformation which is taking place in China is “from capital-centred to people-centred.”
Streaming companies have since taken the decision to introduce measures of their own to ensure it complies with the regulations.
Qiyi, a Chinese video-streaming platform, has stopped any idol competition programs amid the new policies introduced by President Xi.